The Goddess Isis has been my muse, and inspiration for creations. She loved her husband, she loved her child, she loved her family, and nurtured everything that she came in contact with, she was gentle, and strong, elegant, and mysterious, all the characteristics of myself.
After posting this I began thinking, what about The Isis Collections will make Customers want to purchase an item, spread the word about The Isis Collections and keep them coming back for more?
I discovered that its because they can relate to my story, my mission.
|TIC's Pandora Bracelet|
They wear them cause they make them reminisce, they make them feel special, they envoke a time of happiness.
The process of making jewelry is very theraputic with the usage of gemstones, but good for the soul in itself, and it makes us happy passing that experience that gave birth to something beautiful on to someone else. You can feel when you've purchased something fine, and different from someone, and that keeps you going back. The experience.